Ads: see how your Google Ads are doing
A Google Ads dashboard for every workspace: pick a period to see spend, impressions, clicks and conversions, compare campaigns, and ask your AI agent about them.
Steps
Step 1 Connect a Google Ads account
On Connections, click New connection and pick Google Ads under Analytics and ads. Your agent reads reports and creates campaigns, always paused. Ads turn on only within a daily cap you set here.
Google asks for a passkey when you connect, and a new passkey can take days to work, so set one up first. That Google account also needs two-step verification turned on.
Click Connect Google Ads, sign in with a Google account that manages the ad account, and allow access. Back in uplika, choose the account under Select a Google Ads account. An account under a manager account also shows which manager account it is reached through. A workspace connects one Google Ads account, so pick the workspace first if you have more than one.
Step 2 Open Ads and pick a period
Open Ads under Performance in the sidebar. The period buttons are Today, 7 days, 30 days, This month and Last month, and the calendar button next to them sets your own dates.
The workspace picker at the top narrows the screen to one workspace, or All workspaces shows every connected ad account together. The note at the right end of that row says how long ago the numbers were read. uplika keeps them for a short while instead of asking Google on every visit, and Refresh reads them again once they are a little old.
Step 3 Read spend, clicks and conversions
Totals shows Spend, Impressions, Clicks, CTR, Avg. CPC, Conversions and Cost per conversion for the period. Conversions is the sum of the conversion actions set up in the Google Ads account.
Accounts in different currencies are never added together. Each currency gets its own row of totals, and uplika does not convert between them.
Daily spend draws one bar per day. If your accounts use more than one currency, pick one under Currency. When nothing was spent, the screen says No ad spend went out in this period. and still shows every number as zero. Test accounts do not serve ads, so the numbers are 0.
Step 4 Compare your campaigns
Campaigns lists every campaign in the connected accounts with its status, daily budget and the same numbers, sorted by spend. Click a column header to sort by it.
Made by uplika marks campaigns your agent created through uplika. Open in Google Ads takes you to the campaign in Google Ads, where you change settings and ads.
This screen only reads. To turn a campaign on or off or change its budget, ask your agent or use Google Ads.
Step 5 Check each account and its daily budget cap
Accounts has a card for each connected account: its name, ID and currency, Test account if it is a Google test account, and Older numbers when uplika could not read fresh numbers and shows the last ones it had. It also shows how many Google Ads operations the workspace has left today and the daily budget cap.
The daily budget cap is set on the Google Ads card in Connections. Write API keys and agents you approved can turn ads on within this cap. It limits the total daily budget of the campaigns that are on. It is checked when an ad is turned on or a budget is raised, so lowering or removing it does not turn off ads that are already on. It applies to this workspace only. With no cap, turning ads on and raising a budget are blocked.
If a connection fails, only its card shows why, with Reconnect when it needs to be connected again. The other accounts' numbers stay on screen. Manage connections opens Connections.
Step 6 Ask your agent about your ads
Your agent reads the same account through uplika: the account details, the metrics by period and the list of campaigns. Ask in plain words and name uplika, for example: "Using uplika, how did my Google Ads do last week, and which campaign spent the most?"
If you have more than one workspace, say which one. Your agent reads one workspace's ad account at a time, while this screen can show them all.
Your agent can also create a campaign. It is always created paused, and turning it on or raising its budget only works within the daily budget cap. Disconnecting Google Ads does not stop ads that are on; turn them off first.
If you get stuck
Try it on your own accounts
Connect a channel, add uplika to the agent you already use, and ask it to post. No card to start.
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